Who we are?
Founded in 1930, PMU (Pari Mutuel Urbain) is a French betting operator that promotes horse racing and provides a betting service to help fund the horse racing industry in France.
PMU is the third largest pool betting company worldwide. The company is structured as an EIG (Economic Interest Grouping). PMU employs over 1,200 people and supports 66 French horse racing associations including:
- France Galop, for flat and jump racing
- Le Trot, for trotting races
PMU is exporting its model abroad by drawing on two strategies:
In 1987, PMU was one of the first operators worldwide to offer its services internationally and allow foreign partners to bet on French races through common pool betting. Today, PMU has 87 international partners in 57 countries, spanning all five continents.
- German Tote, Germany: PMU acquired a majority holding of German Tote and is now Germany’s leading horse racing betting operator.
- Eurotiercé, Belgium: PMU established its first BtoC venture abroad by becoming the majority shareholder of the Belgian betting operator, Eurotiercé.